Over the last couple of years there has been a lot of talk about Facebook and Twitter being the next big thing for people wanting to marketing something. They are extremely powerful tools that more professionals are turning to in order to target their audiences and push their products or services. Although I don’t disagree [...]
Published by Ashley //
If you want to get people onto your website from search engines such as Google, Yahoo and Bing you need to ensure your website complies with their guidelines. There are a lot of techniques that you can implement on your website that don’t do it any good – either the search engines can’t see what [...]
Published by Ashley //
It isn’t Google but it’s definitely something that’s not worth passing up if you are looking to get yourself noticed online One of my many personas is a head SEO technician for some rather large accounts at a UK Search Engine Optimisation company and over the years have learned what works and how to get [...]
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You may have started 2010 thinking about how good this year is going to be for you and your musical career. I did. I do it every year. Each year I say to myself “This is going to be the best year, musically, so far”. And I have the best intentions. But it doesn’t always [...]
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If you are running a website for your music you’ll have a domain name, otherwise known as a website address. Without the domain name people wouldn’t be able to find your website on the internet. But these days with so much competition it’s just not enough to buy a domain name without thinking about the [...]
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Here is something I’ve literally just stumbled across that I though might be worth sharing. According to unsignedbandpromotion.com a new ‘genre’ meta tag can be used to let the search engines know your style of music. You can read more on the tag here but is it effective? I thought it was worth sharing and [...]
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As I’m going on a little bit of a press release run with some of my posts, I thought it only fair that I include some of the very basics of press release marketing for those that aren’t too familiar with this form of marketing. So, what is a press release actually made of?
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Regardless of what you do within the music industry you can use the power of the press release. If you’ve released a new single or album, write a press release. If your label just signed a fantastic new artist, write a press release. Even if you’ve just created a small set of cool samples that [...]
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As a musician you really need to be collecting information from those people that enjoy what you do. As a performer, you should be collecting contact details from people that turn up to gigs or that have enquired about booking you (providing they are happy for you to contact them with updates). Furthermore, there is [...]
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After researching marketing techniques I came across a good article on writing good headlines. Since headlines are designed purely to grab attention, it’s essential that they are written in a way that will do just that.
Published by Ashley //
